All About Daewoo

Written on September 14, 2008 – 11:28 pm | by admin |

Daewoo Heavy Industries America Corp. hosted a Product Support Seminar April 21 and 22 at its North American headquarters in Suwanee, GA, to introduce its dealers to its new training facility.

A total of 39 distributorships from the United States, Mexico and Canada were represented, 20 of which sent dealer principles.

Several dealers received awards for outstanding product support, which were presented at the Daewoo sponsored reception and dinner. They received a plaque and a customized oil painting of a Daewoo machine.

The winners were: Best Service Training Participation, JW Burress Inc.; Best Web Site Performance, Gorham Tractor & construction Equipment; Best Dealer Feedback, RTL Equipment Inc.; Going The Extra Mile, Hoffman Equipment Inc.; and Best Stock to Emergency Ratio, Mark Gravel Box (1993) Inc.

Daewoo has invested more than $500,000 to create this new training facility, which will be used to train Daewoo dealer sales, service and support personnel. The facility now provides Daewoo’ dealer network with up-to-date sales and product support training.

“Our new facility will assist in providing our dealers with all of the information necessary to promote and service our excavator and wheel loader lines,” said Scott Han, vice president of parts and product support.

The 10,000-sq.-ft. facility offers a fully-equipped instruction room that can handle up to 30 students and provides wireless Internet access. Daewoo instructors will provide technical training with software designed specifically to instruct attendees on how to use the excavator and wheel loader diagnostic interfaces.

Course content will include detailed sales and service training for the excavator and wheel loader lines as well as Web services training. Daewoo has also added hydraulic, electrical and engine classes to its future plans. Courses will be taught be Chad Ellis, assistant manager of training and support; Brian Sheely, sales training and product development manager; and Dan Passerallo, parts marketing manager. The training trio brings numerous years of experience into the classroom to serve the dealer network.

Instructors at the facility will provide dealers with sales and technical training by using partially disassembled excavator and wheel loader models, revealing all of the major components. The two machines, a M300-V wheel loader and a S225LCV excavator, will have hydraulic and electrical equipment mounted on them for training purposes. There also are more than 25 major component cutaways on the machines that make it easier for the instructor to point out the details and more hands-on for the students. The machines and components allow instructors to rely less on overhead materials.

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